Optimizing The Ultimate CPA Funnel | luke sample marketer
In essence the funnel I have talked about consists of little more than a squeeze page that spits the lead out onto an offer wall. The lead is then aggressively marketed to by way of an auto responder series.
On the whole this approach does not strike one as being all that revolutionary. And really it is not. Except for the fact that it is being used by a small group of CPA marketers to blow up their campaigns and pull in the kind of return that most CPA marketers can only dream about. I first learned of this strategy from Chad Hamzeh who has used it effectively in his own CPA campaigns.
But while the strategy appears to be fairly simple to implement, there are nuances to the approach that I have not attempted to dwell upon here. And there are more moving parts than you might expect at first glance. In fact, in the implementation of the ultimate CPA strategy that I teach I use no less than FOUR page rotation scripts in sequence to split test the different components of the funnel. But you can certainly use fewer.
Either way, you will need to track the performance of your pages if you wish to maximize the effectiveness of each component. This is how you go from a “clever” CPA marketing alternative to the direct linking approach, to a “competition-killing” strategy that has the power to lock in long term profits.
Despite the fact that it is not known for its ability to track funnels, Prosper 202 can be used to track this particular funnel from head to toe.
Not just the front end either. You can also fully track your email marketing promotions with Prosper 202 to accurately determine your “lifetime lead value”.
On the whole this approach does not strike one as being all that revolutionary. And really it is not. Except for the fact that it is being used by a small group of CPA marketers to blow up their campaigns and pull in the kind of return that most CPA marketers can only dream about. I first learned of this strategy from Chad Hamzeh who has used it effectively in his own CPA campaigns.
But while the strategy appears to be fairly simple to implement, there are nuances to the approach that I have not attempted to dwell upon here. And there are more moving parts than you might expect at first glance. In fact, in the implementation of the ultimate CPA strategy that I teach I use no less than FOUR page rotation scripts in sequence to split test the different components of the funnel. But you can certainly use fewer.
Either way, you will need to track the performance of your pages if you wish to maximize the effectiveness of each component. This is how you go from a “clever” CPA marketing alternative to the direct linking approach, to a “competition-killing” strategy that has the power to lock in long term profits.
Despite the fact that it is not known for its ability to track funnels, Prosper 202 can be used to track this particular funnel from head to toe.
Not just the front end either. You can also fully track your email marketing promotions with Prosper 202 to accurately determine your “lifetime lead value”.